The Dreadful Mission Statement
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| Audience/Grade: | College Freshman-Professional Development |
| Discipline(s): |
Computer Engineering Computer Science Design General Engineering, Engineering Science Industrial Design Information Systems Information Technology Software Engineering |
| Special Topic(s): | |
| Learning Resource Type: |
Community - Blog |
| Media Type: |
Unknown |
| Author(s): |
Organization:ZURB |
| Description: | ZURB (an interaction design firm in Campbell, near San Jose) has a nifty post about mission statements on their blog. They differentiate between different types of sum-up statements companies have (Mantra, Purpose Statement, Vision Statement, Mission Statement, etc.). "One of the toughest business problems start-ups have is agreeing to a common goal. In corporate circles we often summarize this exercise as "creating a mission statement". The exercise is meant to provide guidance for employees to empower them to make better decisions for the company." |
| Rating: |
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| Related Resources | |
| Keywords: | product design design product development mission statement |
| Usage Tip | |
| Related ABET Criteria: |
(c) Design a system, component, or process |
| Use of Resource: |
For use in interaction design, software desgn, UI or product design course. |
| Difficulty: |
Medium |
| Interactivity Level: |
Low |
| Version Info | |
| Publication Date: | April 2009 |
| Platform/Format: |
WWW |
| Cost: |
Free |
| Download URL: | http://www.zurb.com/article/263/the-dreadful-mission-statement |
| Metadata: |
IEEE LOM Record |
| Collection: |
NEEDS
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